Social Media Case Study: Retro Wonders

Client: Retrowonders is a proud retailer of high quality Crosley record players, phones and a variety of other retro products from high end manufacturers.

Services:  Social media design- Facebook page and Twitter account creation and maintenance

Challenge:  Retrowonders was in need of a way to expose their brand presence on the web in order to stay connected with current customers as well as potential customers in an interactive and exciting, yet effective way.

The Net Impact’s Solution: The Net Impact suggested the unique retailer create a custom designed Facebook Page and a Twitter Account to connect to current customers as well as potential customers in an interactive, yet effective way. The Retrowonders Facebook Page is a vehicle used to receive valuable feedback, let fans know about new products and discounts, and to strengthen their overall brand image. The Net Impact designed Retrowonder’s social media presence reflects the vibrant personality of the fashionably, nostalgic brand through a variety of product photos and retro era related polls and through fan-generated discussions on their wall.

Results Summary: Through their custom designed Twitter Account and Facebook Page, Retrowonders is now able to form a fun, interactive and informative community for retro product enthusiasts without losing their retro look and feel. Visitors of the Retrowonders website, Twitter Page and Facebook Page can navigate from one site to the next without losing Retrowonder’s one of a kind brand personality.

Looking forward: Retrowonder’s social media  accounts are updated regularly by Retrowonder’s staff, and the social networks continue to increase in the number of friends and visitors. The Net Impact continues to monitor Retrowonder’s social media sites and to make suggestions as the social media world continues to grow and change.