Pay Per Click Management - PPC

What can PPC Advertising do for your business?

Pay Per Click (PPC) is a form of advertising featured on all major search engines. It delivers highly targeted advertisements chosen to match the specific interests of search engine users, connecting buyers and sellers in the marketplace. A properly managed PPC program is an excellent way of enhancing your organic search engine marketing efforts by running specific advertising campaigns or promotions. PPC advertising brings traffic to your website with a specificity and immediacy that cannot be paralleled by any other form of advertising, at a cost that can be keyed to the value of a lead. Popular pay-per-click programs include Google AdWords, Yahoo! Search Marketing, and Ask Sponsored Listings.

The Net Impact provides PPC management expertise in both a supportive and/or a hands-on manner. We create advertising campaigns specific to each client, determining the client's target market and creating a tailored message to reach it. The Net Impact has the best analytical tools in the hands of internet marketing and search engine experts to plan, place and track your PPC campaign. The ability to track PPC and the ability to very specifically and confidently tie PPC originated site visits to conversions make it unique among display advertisements. Our reports deliver real-time results, with focus on Return on Investment, PPC Generated Revenue, and Sales/Leads Conversions to determine which advertisements produce the most revenue for your business. The solid information provided by PPC conversion tracking allows you to make solid decisions on how to improve your website and grow your business. You will also have real time extranet access to your PPC account online along with customized reports to track results.

Our management process begins with designing your PPC search engine internet marketing program using our proprietary Invite. Connect. Engage. ® approach in our TNI baseline campaign design.

Then, to assure further success, we can launch and pilot your PPC program through the first week while gathering the information you need. This next service is the baseline launch component of our PPC search engine management.

Lastly, we can operate your PPC campaign management in a turnkey fashion using our PPC marketing expertise under your budgetary guidelines. In our ongoing pay per click campaign management you get to see the results and are kept up to date through regular contact, while having 24/7 ability to review our PPC services statistics package while we run your PPC campaign.

• Baseline campaign design
• Baseline campaign launch
• PPC campaign management

You will have access to your PPC search engine marketing results through a dedicated secure web site used for tracking all of the information related to your unique PPC search engine web marketing program. Your site will include a real time web analytics package. It is impossible to manage a successful pay per click search engine management campaign without excellent reporting tools. This statistics package will be accessible through your extranet site.

Our PPC Services

In some cases, you may wish to create specific web pages to integrate with a specific pay per click campaign. The Net Impact web design services team can quickly create and implement these pages when needed.

For your pay-per-click program to be as effective as possible and provide a good return on investment, it is also important that your web site layout, design, and navigation be conducive to creating conversions. In addition to our pay-per-click programs, The Net Impact can create a web site design and landing pages that will increase the return on investment for your pay-per-click program. Our experienced web designers can create a design that looks professional and is simple for users to navigate and find your intended target.

We handle pay per click management, ppc search engine internet marketing, and ppc bid management, from start to finish we can help you set-up a ppc campaign. Contact us today for all of your PPC search engine needs.