User Testing
Ever wanted to be a fly on the wall? See what users are doing on your website.
Understanding how visitors navigate your site is critical in creating the most effective site possible. Having a site that that is user-friendly and leads visitors to conversions should be the goal of any website.
But how do you know if your website is user-friendly?
User testing allows you to see how real people navigate your site, while hearing their comments at the same time. This provides insight into how to improve your site by identifying positive and negative aspects of your site, including features on your site that may be confusing to visitors. This service will tell you what is working on your website and what is not from a visitor’s perspective. This can lead to additional functionality or features that may be beneficial to add to your website. It can also lead to simpler navigation that takes some features away. The bottom line is that your website becomes more relevant to your visitors.
The Net Impact will work with you to design a successful user test from start to finish. As part of our user testing service, our team will:
- Create scenarios and tasks for testers to complete that imitate actions of real users.
- Implement the test to as many testers as needed.
- Review and analyze video results of tester's mouse clicks, movement, and verbal comments.
- Provide recommendations and create an action plan for your website.
Let us help you improve your website's effectiveness quickly and easily by gaining the prospective of real users! Contact The Net Impact today about how you can begin usability testing on your website.